Step 1 of 4: Open Competitors
Click Competitors in the sidebar on the left.


Step 2 of 4: Enter the website
Enter the competitor's website, for example competitor.com. You can leave the display name empty.


Step 3 of 4: Add
Click Add. AdLupe now looks for the company's ad accounts on Google and Meta. The ads it finds then show in the list.


Step 4 of 4: Or take a suggestion
Suggestions lists companies that bid on the same Google search terms as you. Click Watch to take one.


The pictures show a sample company with made-up competitors.
Confirm ad accounts